Design foundation
Baji Learning System
by Circle Baji · Trust Commerce theme tokens & primitives
Colour
Brand — vivid purple (600 is primary)
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page
panel
card
ink
Typography
Display · Poppins bold
Display · Poppins semibold
Body · Inter regular — warm, dignified, confidence-building. Audio-first, Urdu-first, mobile-first.
Body muted · supporting copy and captions.
Radii & elevation
card · 16px
card-lg · 20px
panel · 24px
pill
shadow-card
shadow-card-lg
Buttons
Card on card
Trust Selling
5 modules · rural beauty sellers
Module 1
Four message steps and a quiz. Audio script ready.
Module 2
Pitch Builder session unlocks Beauty products.